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Product description Born from a Dentist’s Love for Her Daughter Dr. Jennifer Eisenhuth isn’t just someone who got an idea and made a toothpaste. She is a highly trained and experienced dental professional. She graduated from the University of Minnesota Medical School in 1994 at the top of her class and earned the Minnesota Association of Orthodontic Achievement Award. She then began her residency in orthodontics at the University of Minnesota, where she earned both a certificate in orthodontics and a Master of Science degree. Since 1996, she has led her own practice, Dr. Jennifer Eisenhuth Orthodontics, where she offers both orthodontic and general dentistry care. Dr. Jen has spent a lot of time looking for ways to improve the industry she loves for her patients and family. As a mom of three kids and a dentist, she knows how important it is to provide safe, remineralizing, and healthy products for children’s long-term health and development. This is what started her on the quest to find a remineralizing toothpaste that actually works. After not seeing an adequate remineralizing and healthy toothpaste available, she took on the challenge to satisfy this gap. Bringing in her prior experience as an engineer and working alongside chemists, she created the ultimate remineralizing toothpaste using clinically proven ingredients to strengthen teeth.